While completing a new Brand Kit and redesign of the full restaurant. The biggest question that we discovered throughout the process, was how to make the process of checking out easier and smoother for the user.
We expanded Plant Box onto multiple different food delivery services such as
Uber Eats, Grubhub, and Favor (local Texas delivery app).
Also implementing CTA buttons to allow the user to go straight to checkout.
Additionally optimizing SEO results for Plant Box's website.
In response, Plant Box user traffic has increased by over 300% with conversion of sales increased by 87%.
(Brand Kit)
(Desktop Wireframes)